Nine Inch Nails released their latest album a couple of days ago. It’s pretty cool—more to my taste than their previous work. The only reason I know this, however, is because Trent Reznor has more clue about the interwebs than basically every record company out there; the first nine tracks (of 34) were uploaded to BitTorrent by the band, in MP3 format, and you can purchase the entire album in MP3, FLAC, or Apple Lossless formats for $5 (you can also order the two-CD set for $10).

What’s really cool is that they released it under a Creative Commons licence (Attribution-NonCommercial), so that as long as you credit NIN and don’t make any money out of it, you can do basically anything you like with the tracks once you have them. There’s already ogg-vorbis versions floating around, along with other formats, although people seem to be restricting themselves to sharing only the tracks that NIN released for no charge (which is pretty cool, since there’s nothing actually stopping people from sharing the tracks that NIN are charging for).

Anyway. Listen to it. I’ll quite possibly be buying it, too.